| OVERVIEW OF THE PROMOTION: |
Your venue will have the opportunity to run a Supplier -funded “12 Days of Christmas Promotion” which is designed to create a buzz in your venue daily in the lead up to Christmas whilst also rewarding your regular customers for their continued patronage. Customers purchase a participating beverage to go into the draw to win nightly prizes. The prizes are great gifts and perfect for customers to keep for themselves or re gift for family and friends. |
| VENUES: |
All venues are eligible to run this promotion. |
| HOW THE PROMOTION IS RUN: |
|
The promotion will be run through Publinc so to enter the draw you will need to be a Publinc member. This excludes Queensland venues where any purchase is eligible.
The promotion will commence on Monday 3rd December and finish on Friday 14th December. You will have a specific prize allocated for each of the 12 days.
Customers will purchase any participating product between 3pm - 7pm every day to go into the draw to win. Entry tickets will be printed directly from your Bepoz Till. For those venues not on Bepoz this will be a traditional raffle ticket.
The daily prize will be drawn between 7pm – 7:30pm DAILY
Please note:If you believe there is a better draw time to suit your target market, please outline this in your proposal. You should think about extending this time to just outside your busiest period to encourage customers to extend their stay. |
| PARTICIPATING PRODUCTS: |
|
All on premise beverage purchases ( this does not include comp beverages) during the Promotion Period of the corresponding day. |
| TERMS AND CONDITIONS OF ENTRY: |
|
1. One entry ticket per participating product purchase in on-premise only, between 9am and the draw time.
2. Winner MUST be present to win at the Draw. The winner must present themselves to management within 4 minutes of the draw. If the winner is not present, you will redraw until a winner is present.
3. Once a prize is drawn, tickets are thrown out and a new draw commences the following day, entries do not roll over.
4. Prizes are not redeemable for cash.
5. Management reserves the right to refuse entry.
6. Staff are prohibited from entering the draw.
A TPL is required for NSW venues. TPL numbers must be featured in your proposal- these will be your current Multi Permit Venue TPLs. |
| ALLOCATED VENUE SPENDS & ROI TARGETS: |
|
Each venue has the following allocated amount to spend on 12 items
Hotel |
Allocation Total |
| Andergrove Tavern |
1,500 |
| Australian Hotel and Brewery |
2,000 |
| Cabramatta |
1,000 |
| Campbelltown Club Hotel |
1,000 |
| Crescent |
1,000 |
| ECT |
1,000 |
| Eastwood |
1,500 |
| El Cortez |
1,500 |
| Hermit Park |
1,000 |
| Keighery |
1,000 |
| Lakeview |
1,500 |
| Landmark |
1,000 |
| Leumeah |
1,500 |
| Minskys |
2,000 |
| Mt Annan |
2,000 |
| Cedars Tavern |
1,500 |
| Prospect Hotel |
1,500 |
| Red Lantern |
1,000 |
| Revesby |
1,500 |
| Royal Granville |
1,500 |
| Shamrock |
2,000 |
| St George Belmore |
1,500 |
| St Marys |
1,500 |
| Crown |
1,500 |
| The Sun |
2,000 |
| Wattle Hotel |
2,000 |
| Willoughby |
2,000 |
| Vauxhall Inn |
1,000 |
| Wattle Grove |
1,500 |
|
| PRIZE LIST & PURCHASE: |
Each venue is to propose their 12 prizes in order of draw within their promo proposal through the OMG. Your 12 prizes cannot exceed your budgeted limit.
Please select items that are desirable gifts for your primary target market. If they are not, your proposal will not be approved.
Suggested Gifts/Prizes include:
- Power Tools
- Fishing Gear
- Tv’s & other Electronics
- Game Consoles
- Gift Cards
- BBQs
- Golf Gear
- Red Balloon vouchers
- Rebel Sport Items
- Rugby League Memberships
- Test cricket tickets
- Tents
You will be required to purchase the items through petty cash. |
| MARKETING INITIATIVES: |
- Prize Display – Your prizes displayed nicely in a prominent location will be the best way to market this promotion.
- Staff viral – Have your staff talking up the prizes, asking which one customers would best like to win and informing them that they better be there to win.
- Social Media – Consider posting attractive images of the prizes on offer in the morning or early afternoon of the day that prize is to be drawn, enticing customers to head down to win. Also post photos of the daily winners.
- In-house POS – Placement of POS for this promotion should be focused in your public / sports bars
- Website – Ensure this is featured on your what’s on page and featured in scrolling banners.
- Sporting Sponsors – Make sure they are aware of this activity.
|
| WHAT YOU WILL NEED: |
- Prizes
- POS
- Terms & Conditions
- Trade Promotion Permit (NSW only)
- Entry Forms – raffle tickets or VS supplied entry forms.
- Barrel
- Display
|
| COSTS: |
- Activity costs - $0 as supplier funded.
- Design, Print & display/theming costs – to be incurred by venue.
- Trade Promotion Permits
|
| REQUIRED IN YOUR PROPOSAL: |
- List of items by date & cost
- Time of promotion period and draw confirmation.
|
| PROPOSAL DUE: |
PROPOSALS ARE DUE NO LATER THAN WEDNESDAY 14th NOVEMBER, 2018 |